Search algorithms then sift through the data on the index and rank the pages almost instantaneously based on over 200 signals, according to Google. Links are supposed to be used for "citation" purposes, like footnotes in your high school essays. Generating leads becomes the primary goal. Have you seen these …

People download deals from companies, read reviews, check prices, and share information. Write interesting and creative content that you know people will share with others. In this example, canonical tags transfer SEO credit from duplicate URLs to the default page that you want to rank. I asked where I could …