Make meta tags a priority

If your site is littered with lengthy, indecipherable URLs that don't align well with the actual content of your site pages, restructuring your URLs should definitely be a priority during your next website redesign. Wondering where SEO comes into play here? While just like the searchers themselves, search engines prefer …

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Adopt a customer centric view of onsite SEO

A full SEO audit can be crucial in finding out what factors changed, because it also lets you know what factors that you can influence to make your website king of the SERPs once more. The upfront costs for an in-house expert may seem minimal, but depending on your chosen …

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Give a thought to RSS feeds when outlining your web strategy

SEOs constantly work to get new links connecting to their sites that are from sources of high authority. Read and understand heat maps, know your visitors/users and occasionally test your user interface. An SEO keyword is a popular search term your core audience looks for on a regular basis …

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A do-it-yourself guide to page impressions

This does not mean you should shoehorn keywords in at all costs. When a webpage links to any other page, it's called a backlink. In the past, backlinks were the major metric for the ranking of a webpage. A page with a lot of backlinks tended to rank higher on …

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Create content about bread crumbs

Everyone should be using paragraphs, but it is more important to make sure that your paragraphs actually make sense. More importantly, an SEO campaign must be a means to an end, not an end in itself. It is vital to see it in its broader business context: What sort of …

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Create content about user generated content

Get a prioritized list of on-page SEO recommendations to help you boost rankings. When it comes to word count, you need to understand that it is quite tiresome to read long articles on mobile devices, especially on smartphones. Ranking organically in search for product keywords should be an ecommerce stores …

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