Dropping off the index because of e-commerce marketplaces mistakes

Search engines are powerful because they provide targeted traffic. Or in other words, search engines bring users that are seeking what you offer or sell. Targeted website traffic provides revenue and exposure like no other channel of marketing. Investing in SEO can have a much higher rate of return when …

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Adopt a customer centric view of duplication

Make sure all of your posts have at least one visual element in them-even if it's just a simple doodle or a photo of what you're doing. Internal SEO isn't just about keywords anymore; it's about creating an authentic and engaging user experience. A modern short url is focused on …

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The worst advice I've heard about link building

The method also experiences the disadvantage of failing to allocate money for special needs or to combat competitive pressures. In March 2016, Google confirmed that it would no longer allow toolbars to use the PageRank checker in the browser, so a host of clones will likely pop up. Well it's …

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How to reinvent text links without looking like an amateur

Crowdsourcing can create a viral buzz as users view advertisements online, recommend or send favorites to friends, and post links. Tailor your meta description to the website, and down to the page that is designed for your users. And always keep in mind user intent while integrating the above-discussed optimizations …

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The mysterious world of URLs

Duplicate content alone was not what the Panda update was designed to tackle, but this certainly falls under its remit and can be damaging to your site. Search engines are invested in providing users a great mobile experience. When searching for popular keywords, search results are usually mixed with Blended …

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